LEBANOS

Lebanos was a university branding project to create the visual identity for a Mediterranean restaurant, covering logo design and brand guidelines using Illustrator, Photoshop, and InDesign.

The brief was to improve both service quality and brand image, repositioning Lebanos to appeal to younger and international customers as well as local, mid-range-income employees.

To get there, I worked through research, sketching, moodboards, and several rounds of iteration to land on an identity that captured the restaurant's warmth while giving it a fresher, more contemporary appeal.